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East Village
New York, NY 10009


Orange HOWELL designs, develops and markets luminous gifts of original American craftsmanship to celebrate Homes, Holidays, Weddings & LOVE. Jewelry, Giftware, such as tree ornament collections:  Snowflakes and O.H.Macaroni all originally made inManhattan and New England H.U.B. zones. O.H.Textiles, O.H.Sterling and all O.H. things creative!

Orange HOWELL was the given name of the founder’s Spirited Great, Great, Grandfather, “Seventh Son of a Seventh Son” Welsh, Quaker, Hoosier, Farmer.

Founded in April 2009, beginning with Snowflake Ornaments for Neiman Marcus, our gift items focus on holiday and wedding celebrations, with options for private label, corporate and custom. 

Clients include:  Neiman Marcus, abchome, Wynn Las Vegas, Daughters of the American Revolution, The Plaza Hotel, The Ritz-Carlton, Brooks Brothers, One Kings Lane, Specialty Stores and direct


Orange's Blog

Orange L. W. Howell, a spirited person of 157 years who occasionally moonlights in luxury retail, lives passionately in New York City's East Village neighborhood of Manhattan.

Orange L. W. Howell is my name and @ 157 years old I can assure you I speak with opinions in their various shades of gray. Black n' white thinking is fools talk, easily palatable for most folks, but then most don't live past 90 before they can't think right. About the name +color, "William & Mary of Orange" I was born in 1861 the year the Civil War began. Eighth generation American, Quaker, Hoosier, Welsh, originally a Farmer. I grew up Henry County, Blountsville, Indiana. Parents were Hilary Howell and Fanny Bedwell-Howell, and my first lovely wife was named Ella Chamness, we had four children. Everyone is in the ground.

Thanks to my old friends at Perfect Circle, those Teetor inventors and Wilbur Wright  who was always coming back to his birth place...P.C. created a special invention for me, knowing I was a seventh son of a seventh son...So I can go forever into the future flying, just can't take me back, only forward. My stomping grounds are the streets of Manhattan, New York City... especially the East Village. The neighborhood spirit is most like the home in my heart or at least it was in the 80's...♥

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O.H.Macaroni  Conchiglie, iconic, cast and plated, meets  Oyster "Rockefeller"  erudite, refurbished and hand gilded in Manhattan's East Village. Heavy metal underscores precious metal, reflecting the storied, polarized politics...we remember, "The World is Our Oyster".

O.H.Macaroni Conchiglie, iconic, cast and plated, meets Oyster "Rockefeller" erudite, refurbished and hand gilded in Manhattan's East Village. Heavy metal underscores precious metal, reflecting the storied, polarized politics...we remember, "The World is Our Oyster".


Sustainably Sourced Decorative Objects Debuts for Summer Gift Giving

New York, May 18, 2018—Orange HOWELL’s Oysters “Rockefeller” is a delightful celebration of nature’s beauty and uniqueness, fused with humanity’s voracious appetite for precious gold. The concept was birthed at Zadie’s Oyster Room, an elegant East Village hideaway, where the mollusks’ rustic appeal was noted and compared to the personalities and foibles of individuals in our diverse democratic society…however politically polarized it may be.

A few months later decorative artist and Orange HOWELL founder Paula Zanger acquired fine gilding techniques at Alpha Workshops, under the tutelage of the illustrious creator and instructor Carol Cannon. By fusing this ornamental technique with the bivalve’s oceanic appeal—and epicurean urbanity—the Oysters “Rockefeller” Collection was born. Discarded leavings are transformed, and Mother Nature accentuated with repurposed beauty.

The Collection is reminiscent of Portuguese Manueline architecture, marking the transition from the Late Gothic to the Renaissance periods. Orange HOWELL’s style reinterprets iconic motifs as codified luxury and beautifies the quotidian, aiming to instill a relevant perspective. Yet Oysters “Rockefeller” Collection is relevant to today’s “Trumponian” atmosphere, indeed gilding the refuse and donating a percentage of online sales to Billion Oyster Project. The expansive art collection of Peggy and David Rockefeller commanded record-breaking sums at Christie’s auction house just a few days ago, with estate proceeds benefitting culinary foundation Stone Barns Center for Food and Agriculture, and conservation organization Main Coast Heritage Trust, among others.

Orange HOWELL is a design entity and maker of beautiful things. Formally founded in April 2009, items have sold to Neiman Marcus, abc home, The Ritz-Carlton, Brooks Brothers, and Wynn Las Vegas, among others. Select pieces are available at Designed in New York City’s East Village, they are handmade in Manhattan and New England. Orange Howell is named for the founder’s great-great grandfather, a Welsh, Quaker, Hoosier, Farmer who was truly the “Seventh Son of a Seventh Son.”

The World is Our Oyster

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Shell Ornament @ De Robertis Pastry Shoppe


Old School New York, downtown confluence of European and eras of cool, way before hipster was the café, De Robertis Pasticceria. Opulent "Italian American" tiles surrounded creative conversations in pursuit of a dream.  Beauty.

Look Book O.H.Macaroni iphone images captured East Village Italian spots...subliminally adding ingredients to the O.H.Macaroni Story. 

After 110 years...De Robertis closed shoppe In 2014.

Briht Derobertis Gold Shell NEW copy.jpg

Complimentary Conchiglie Pendant w/ea Shell Ornament purchased.

Happy Holidays!





Matisse murals with my mother at the Ol’ Barnes Foundation, Marion , PA

Matisse in Madison, WI Art History Class & The Elvehjem

Matisse NEW in NYC:  Guggenheim & MOMA

Matisse with Jeannie in Nice and St. Paul de Vence

Matisse in Paris at Pompidou with my sister, Rebecca

Matisse MOMA Retrospective...on the last day with Amy

Matisse with my sister, Sarah the day before Versailles

Matisse traveling, in Europe…

Matisse at the Ol' Barnes Foundation, after the Brancusi Retrospective

Matisse at J.Paul Getty, L.A., with Camilla

Matisse heart with Kar, La Jolla, CA

Matisse murals at the Ol’ Barnes Foundation, in Marion, PA with my cousin Linda and Ken

Sophie Matisse at Jeannie’s Birthday Party the night before her MOMA talk

Matisse with Jolanda, Joan and Doreen, yesterday.


"Jeanne of Portland" STORY Original Pasta Art


Early Morning Cortado: OstCafe Barista Lauren Faulkner introduces me to her mother, Jeanne Faulkner, mother of many, married for decades and lives in a 100-year-old ex-bordello in Portland, OR...

Coffee Talk:  On Easter Sunday I gave the hard working Barista Bunnies (Lauren & Ally) each an O.H.Macaroni Pendant strung on Licorice Studded Leather...inspired by ol' East Village Italian spots and early everything.  Precious metal meets precious children, the underepinnings of Orange HOWELL's O.H.Macaroni Jewelry Collection.  

Jeanne knew the real deal and told it like it was.  Beloved Pasta Art has deep meaning.  Prompted by my polite request, this exceptional cool lady of the west, emailed attic pictures, along with her STORY, "Pasta Memories".  The real deal exchange, a hug everytime I see her daughter Lauren ... everpresent mother LOVE.

Jeanne Falulkner is a Registered Nurse and Senior Writer for the non-profit Every Mother Counts, founded by Christy Turlington Burns.

The Real Deal from Portland...underpinnings of O.H.Macaroni Jewelry Collection

The Real Deal from Portland...underpinnings of O.H.Macaroni Jewelry Collection

"Pasta Memories"  

Jeanne Faulkner June 14, 2014

I remember the day when I graduated from paste to glue and the day I was introduced to the mother-of-all craft supplies – spray paint.  It was the week before Mother’s Day and I was in the third grade.  The project involved an empty orange juice can, glue, gold spray paint and macaroni.  This memory is from so long ago, that juice cans were made of tin, not cardboard and the only types of pasta you could buy were spaghetti, lasagna and macaroni. I remember the light coming through the classroom windows, the stern warning from the nuns not to get glue or paint on my plaid uniform and the smell of bologna sandwiches wafting from someone’s lunch box.  It was a big day and I remember feeling like I’d arrived. I was finally old enough for a big kid craft - a gorgeous 100% solid gold macaroni-encrusted pencil holder. 

It never occurred to me that my mom had probably been gifted dozens of these holders over the years made by my seven older siblings. I have no memory at all of actually making the pencil holder or of giving it to my mother.  I don’t remember ever seeing it on our telephone table or her dresser.  My memory is cast in the pure potential the craft and gift held; in the beauty of the paint, the maturity of the glue and the cleverness of crafting with pasta. 

I filed that memory away and didn’t dust it off again until decades later when my oldest daughter was in preschool.  On my third Mother’s Day I was given a gift of such beauty and simplicity that it humbled me.  She gave me a string of thick rigatoni noodles, carefully strung on a shoelace and scribbled with colored markers.  My daughter was achingly proud of herself as she placed it around my neck with absolute certainty that I’d wear it daily for time eternal.

Beloved Treasures...from Jeanne Faulkner's Portland attic *Note Rotelli wiht Spaghetti accent.

Beloved Treasures...from Jeanne Faulkner's Portland attic *Note Rotelli wiht Spaghetti accent.

As other children marched through their preschool and elementary years, I was gifted with other pasta necklaces plus pasta rings and earrings made from sharp brittle noodles laced onto gardening wire.  I happily endured green fingers and came up with a brilliant way to attach the garden-wire earrings onto gold hoops that wouldn’t infect my piercings.  I wore that jewelry with pride, for as long as my children needed me to.  When I’d show up at work bedecked with pasta, every mother I encountered nodded and smiled and admired my collection.  They knew.  They had their own pasta accoutrement.  They had their own memories of proud preschoolers and green fingers. 

My youngest daughter added the last piece to my pasta jewelry collection.  She made it in preschool and was thrilled to have a secret to keep from me.  At that age, however, keeping a secret simply meant telling me what she was making for my birthday present in a whisper.  She whispered to me about the gold spray paint, the real glue and the cigar box she was bedazzling with pasta to make me a jewelry box.  When she presented it to me, it never occurred to her that it wouldn’t be a complete surprise.  Today, that jewelry box sits on a highly visible shelf in my closet filled with buttons I’ve collected over the years.  The pasta necklaces and rings sit in another jewelry box with my mother’s jewels and my grandmother’s rings among my most beloved treasures.

NYC Barista Bunnies @ Ost Cafe, Lauren Faulkner and Ally Boate on Easter Sunday...workin'

NYC Barista Bunnies @ Ost Cafe, Lauren Faulkner and Ally Boate on Easter Sunday...workin'

We @ Orange HOWELL would love your images of childhood pasta art to post with your memory filled story.

Black Diamond "DOG TAG" for ESPN Medal Submisson


The ESPN Medal Submission for the 2012 Winter Games Submission was sterling talismanic arrowhead, obsessively created during the Nor'easter and freak snowstorm of October 2011. Black Diamond was inspired by X: angles, diamond facets, mountains, marks, crossed skis.   A ski and snowboard X is modern Aspen. Sustaining spirit, legacy, designed to wear, hence simplicity of reverse, multi-faceted X. We love the purity of snow, speed and grace.

Orange HOWELL Sterling Talsiman - ESPN Winter Games Submission
Orange HOWELL Sterling Talsiman - ESPN Winter Games Submission

The Rectangle Sudoku Medal Concept...hmmm....925 ATM Card.